The National Youth Opportunities Towards Advancement (NYOTA) Project is a five-year initiative by the Government of Kenya financed by the World Bank. It seeks to unlock the potential of Kenya’s youth by addressing unemployment, expanding income-generating opportunities, and fostering a culture of savings and entrepreneurship. NYOTA Project plays a critical role in advancing the country’s youth-led economic transformation agenda by empowering young people to become active agents of national development, innovation, and long-term economic resilience.